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11 October, 2011

ECO Speak!

You can find my views on the ECO warriors in various places on this blog and if you have seen them you will know that I believe global warming is a natural phenomena, photo cells on the roof are a waste of money and fitting a smart meter is as much use as, well a smart meter.

But what I do love about the ECO set is the language they are developing.

Recently on an episode of Dragons Den we had a woman telling us that she is "ECO focused" , fantastic, but what the hell does it mean and then we have various people on TV claiming the be "Green Focused" . Ah ha, I know that one because as a kid we had a really clapped out colour TV which if you didn't hit it just right when it warmed up everything was green and out of focus.

We have others who are environmentally aware, well good for you, just try and find a living thing that isn't aware of its environment, and even better we have people who claim to be environmentally friendly, ahh thats nice.

It is all such tosh, "I like to buy Eco" , "I only support green charities" there is even "green parenting" none of it means anything, just as "carbon neutral housing" and "sustainable development" are just buz words that people latch onto.

Whatever happened to the good old days, when you had simply "tree huggers" at least it gave us a clue what it meant.

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